JINGLES & MUSICAL IMAGING

 

MUSICAL IMAGING-JINGLES

The average American is exposed to as many as 5,000 advertising messages daily. To break through the clutter you need to involve consumers in your advertising.


Attorney example:

Pharmacy
example:
 
Con
struction company example:  
Grocery store example:
Airport example:
Assisted living example:
Property management example:
Garage door example:
Executive recruiters example:

Blue Skies Production, Vegas:

                                                                                                                                    Gold Brothers, NY, (link): goldbrothersmusic.net/gb-listening.html

                                                                                                                                  Jim Andron Production, Philly( 2:46 montage):                                                                                                                                   Reid McCoy Production

                                                                                                                                                                                                                                                                         Jay Conrad Levinson (Guerrilla Marketing) says the right music improves the power of a commercial by as much as 30%. Roy Williams (Secret Formulas of the Wizard of Ads) calls a jingle the 'nitroglycerin' of advertising. Bob Phipps, (The Retail Doctor) says jingles work because they are memorable. This is why 85% of all national broadcast advertisers use a jingle in their broadcast advertising.

To read the academic research on why jingles work, click here.

I'll put your phrase that pays and the power of music to work for you by producing a memorable, one-of-a kind musical image for your business that will have consumers singing your song, tapping their foot and emotionally involved in your message.

To see the steps in the production process: click here.
To see what is included in the Musical Image Package: click here.
To here an example of a 'sing-in, donut (where your voice-over copy goes) and a sing-out, click here.


I'll help you create advertising that will break through the clutter and demand the attention of your customers. 

Your total investment will be $2,500; pay 1/2 down - $1,250 - and the remaining $1,250 when we complete the campaign to your satisfaction. We guarantee your  satisfaction with the finished result! You never pay more for continued usage, no matter how many years you use your jingle.

To get started, complete and return this Client Profile, and Campaign Agreement, along with your initial $1,250 investment, to: Accountable MARKeting, PO Box 7434, Columbia, MO 65205. If you have any questions give me a call at 573-808-2349 or email me at mark@accountablemarketing.com.

To read my special report Why Jingles Improve Advertising Results, click here.

Top 10 jingles of the 20th century according to Ad Age:

10. A little dab will do ya (Brylcreem)
  9. It's the Real Thing (Coca-Cola)
 
8. Winston tastes good like a cigarette should (Winston)
  7. Double your pleasure, double your fun (Wrigley's Doublement Gum)
  6. I wish I was an Oscar Meyer wiener (Oscar Mayer)
  5. See the USA in your Chevrolet (Chevrolet, GM)
  4. M'm m'm good (Campbell's Soup)
  3. Pepsi Cola Hits the spot (Pepsi Cola)
  2. Be all  that you can be (US Army)
  1. You deserve a break today (McDonald's)



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